BariExperience Manifesto
1)
DIGITAL PRESENCE: The web is the first tool people turn to for information. Not having an online presence is, in effect, equivalent to not existing.
2)
MARKETING MINDSET: Companies use marketing to stand out from their competitors. To promote itself and attract visitors, a region must adopt destination marketing strategies.
3)
THE IMPORTANCE OF BRANDING: A tourism brand must communicate effectively, be accessible, and recognizable. Only then does it become a valuable and distinctive brand.
4)
YEAR-ROUND MARKETING: In the digital age, deseasonalizing a region means promoting it primarily online. 365 days a year, 24 hours a day.
5)
INTERCEPTING THE TOURIST: Satisfying the tourist's curiosity means being in the right place at the right time. The right time could be now, the right place could be anywhere.
6)
THE ORDINARY AS EXTRAORDINARY: what seems obvious to us is a discovery for the tourist. Nothing should be left to chance; everything can be enhanced.
7)
STIMULATE CURIOSITY: Terra di Bari in advance will stimulate the curiosity of potential visitors, increase their curiosity, and encourage word of mouth.
8)
TELLING THE TERRITORY: Describing a territory is different from narrating it. BariExperience.com tells the Terra di Bari .
This is the philosophy of BariExperience.com.
Do you see yourself in the manifesto? Then we speak the same language.
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